RR03

The assigned reading reflection for this week was chapter's 4-6 in A Very Short Introduction. In these chapters, Heskett introduces how the term 'objects' is used to describe three-dimensional things in everyday life. He explains that there a crucial expression of ideas of how we should live. I learned  that 'product designers' and 'industrial designers' are virtually interchangeable and play a role in thinking about product forms. Heskett later mentions fashionable change and how it depends upon many people's concepts of suitability. This is where goods are indicators of social and cultural status. I agree with this concept because everyone is different and society plays a big role in fashion and it changes at a fast rate. Heskett then introduces communications and how it covers an array of two-dimensional material that plays an extensive role in modern life. He later mentions the difference between objects and communications. This is where i learned that objects can exist as visual forms in their own right. Communications cover an enormous range, generally 'graphic designing.' I found out the techniques that are featured in communications which are  typefaces, illustrations, and publications. After having a background with these techniques, I was able to learn a little more about each one from the reading. Heskett introduces environments where additional layers of complexity come into play. He mentions how environments differ from the previous two chapters on objects and communications. What comes from environments is framework for activities, significantly affecting patterns of use, behavior, and expectations in home life and work. I learned about how Japanese companies experiment with new possibilities and have had many positive aspects widely explored; yet, can still be crowded.  I agree with this because so many ideas and products come out everyday and I can see where it can become crowded. Its described how such developments created brought many benefits but new problems also rapidly emerge. The greatest impact has been through a subsequent spread downmarket on a huge scale. Reading through these chapters taught me a lot about the concepts of objects, communications, and environments. Heskett had an array of examples of artists that helped understand each concept.